Andrew Breitbart noted somewhere along the way that politics are downstream from culture. And he was 100% correct. Any lasting change we hope to affect politically and legislatively must have buy-in socially and culturally. Otherwise anything we do will be flimsy and won’t last any longer than the next shift in political or electoral winds.
The good news is that for the first time in my life I’m seeing the right finally start winning culturally. No thanks to the legacy Republican grifters who were just happy to have a seat at the media’s table. Or to the conservative media who for the most part came to do good but stayed to do well and in the end do nothing but sit around in their little cliques finding ways to help themselves and each other.
Donald Trump is the reason we started winning culturally, and his total lack of capitulation to the media coupled with his brash and often comedic candor were the core reasons why.
And since his ascent and eventual election, we’re starting to see more good comedy on the right. Greg Gutfeld is a great example from a consistency standpoint, but there are plenty of others also.
Our meme game on the Trump-supporting right is just unstoppable. And that’s huge.
That Allie Beth Stuckey girl’s hilarious mock interview with AOC was a riot. (A handful of you might appreciate the timing, awkward pauses, empty stares etc as being reminiscent of Beth Littleford-era Daily Show.)
The Babylon Bee is pushing out some of the best satire in the political humor business, and theirs is decidedly Christian and conservative from a values standpoint.
And there are countless other examples out there and for any of you who are plugged in, you know what I’m talking about. We’re getting funny! And that’s a function of winning — or at least showing the ability to compete — culturally.
It’s along those lines that I suggest we start leaning more heavily into mocking the absolutely disgraceful abomination that is the corporate political news media in 2020 America.
MOCKERY IDEA #1: “SPACE FORCE!”
I wrote about this one in the past and it’s a quick piece that you can read it here.
The gist of it:
In reaction to every new media nothingburger, every critique of President Trump, every promotion and/or celebration of his opposition — no matter what, all the time, every time, just reply or rally with “Space Force.”
And then when people ask what the heck you’re talking about, just keep going.
Me: “I said ‘Space Force.’”
Them: “Huh? I asked you about the proven fact that he’s a Russian spy. It’s proven. PROVEN!”
Me: “Space Force, I said.”
Them: “He’s a rapist/racist/literally insane. FACT!”
Me: “You’re crazy. Space Force. Case closed. Full stop. Facts matter. Space Force.”
Them: “He’s literally setting up concentration camps for infants and toddlers.”
Me: “I believe, that you believe, that what you’re saying is important. But hear me out on this: Space Force.”
If we could pull it off, it’d be the greatest trolling in the history of the world.
Make sense? Good.
MOCKERY IDEA #2: “IMPEACH!”
Pretty simply, no matter what new “outrage” the media is trying to push or stoke, we just say “IMPEACH!”
Every. Single. Time.
The idea hit me when I saw this tweet from one of the Washington Post’s most persistently sad little clowns…
I wanted so badly to reply with “IMPEACH!” but I wasn’t able to because Twitter banned me for life and I do all my browsing from a suspended account. But it occurred to me in that moment just how effective mockery is. And that we should be doing a lot more of it in response to the media.
We should be doing it in part because they deserve the mockery. And in part because being light and making people laugh and being able to have fun along the way demonstrates an ability to win culturally. But mostly, we should be mocking the corporate media more because their endless pearl-clutching and incitement of terror and outrage doesn’t deserve to be dignified with nearly the volume of serious responses we give them.
So it’s time we start mocking them more.
And as we learned from President Trump, consistent messaging has a tendency to stick. So I think “SPACE FORCE!” and “IMPEACH!”, if we did enough of it for long enough, would send a pretty clear message to the media and the rest of the world just how seriously we don’t take them. And how we’re having enough fun winning that we plan to be here and doing more of it for a very, very long time.
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