ABC’s Martha Raddatz caught a boomerang to the face on Sunday when she tried to ambush Tom Bossert with one of President Trump’s tweets.
An assistant to President Trump for homeland security and counterterrorism, Bossert joined “This Week” to discuss homeland security and counterterrorism. But as soon as host Martha Raddatz introduced him, she blindsided him with a powder keg tweet from literally minutes earlier that he had never seen.
“Welcome to ‘This Week’ Mr. Bossert. I want to get to security questions and security concerns but we just had the President tweet a gif that I want you to take a look at. You can see it right there.”
ABC then showed a split screen so we could see Bossert’s reaction as he watched the gif, which showed President Trump bodyslamming a person with CNN’s logo as the head. Like a total boss, Bossert sat completely expressionless.
Raddatz then began describing what was happening in the tweet, giving Bossert some better context. And what did he do?
He did what just about everyone else in the world did: He smiled, stopping just shy of literally laughing out loud.
“Can I just get your reaction to that,” Raddatz begged.
Bossert then eagerly climbed up to the top rope and rained a merciless onslaught of diplomatic ire and agility directly down on the entire media.
And then he did it again. And again. And again.
“I guess my first reaction to that tweet would be the same as any of the President’s tweets: There’s a lot of cable news shows that reach directly in to hundreds of thousands of viewers and they’re not always very fair to the President.”
As Bossert described the President as both genuine and communication-savvy, Raddatz — now due north of the proverbial shark — went stomach-first in to “That [tweet] seems like a threat.”
Bossert, totally unaware of what kind of fallout might be going on behind the scenes as he was being forced to give a hot take on live television, didn’t miss a beat: “Yeah certainly not though. I think that no one would perceive that as a threat. I hope they don’t. But I do think that he’s beaten up in a way on cable platforms that he has a right to respond to.”
Raddatz then asked if it’s “fair” when President Trump pushes back on the media. (Devoid of any self-awareness, it seemed to elude Raddatz that she unfairly preceded her question with almost a full minute of anti-Trump characterization and coloring.)
Bossert became one of the Trump administration’s most effective messengers when he navigated out the ambush with this: “But it’s a good example of you, or the media producers here, deciding what is we talk about and what is we don’t talk about. So with respect, I think that that’s why he needs to go around you and the producers that control the message, and directly to the people on whatever he cares about that day. And occasionally he cares to speak about those cable programs that are beating up on him unfairly.”
Absolutely excellent. I’d never seen Bossert out there before on the big stage, but just like Sarah Huckabee Sanders — I think he has what it takes to be a terrific messenger for President Trump. And that’s saying a lot because I’m one of the toughest critics out there as it relates to the Right’s efficacy in messaging. Well done, Tom Bossert!